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5 Steps to Living Rich Instead of Dying Rich
A Common-Sense Guide
Envision a life where every box is checked: hard work, savings, and the promise of financial freedom upon retirement. Yet, what if the cost was the very essence of life itself?
"Die with Zero" offers a radical philosophy and a pragmatic guide to maximizing both your wealth and your life experiences. Tailored for those who prioritize unforgettable experiences over mere wealth accumulation, this book is a wake-up call to a fulfilling life.
Bill Perkins presents a blueprint for a life well-lived, urging you to embrace each moment. "Die with Zero" equips you with strategies to enrich your life through "experience bucketing," transforming earnings into cherished memories, and making informed decisions about life's adventures with your "spend curve" and "personal interest rate."
Drawing from his own journey, Perkins, alongside stories of others' triumphs and trials, and leveraging insights from psychology and finance, advocates for a life of grandeur. This isn't just a book—it's a movement towards seizing the day and living to the fullest.

1. Buy Stocks Like You're Buying Stories, Not Just Shares
Consider a young couple who invested in a travel company's stock because they love to travel and believe in its mission to make travel affordable. They benefit from the stock's potential growth and feel connected to their investment, making it more meaningful.
Imagine a young couple, passionate about exploring new horizons, who decided to invest in Booking Holding (BKNG) back in 2020. They were drawn to Booking Holding's mission of making travel accessible and unique, and they saw the potential for growth in a company that was revolutionizing the travel industry. Over the next five years, their investment saw a remarkable return. This growth not only bolstered their financial portfolio but also resonated with their values, making each trip they booked through the platform even more rewarding."
This example demonstrates how aligning personal interests with investment choices can lead to both financial and emotional gains, making the investment journey a part of the couple's lifestyle and not just a financial decision.

Booking Holdings Inc. Common Stock (BKNG) from Nasdaq
2. The 'Die with Zero' Philosophy: Why Your Best Life Awaits Beyond the Balance Sheet
Take the example of a retiree who decides to start using her savings to take her grandchildren on educational trips around the world, creating lasting memories while she's still healthy enough to travel.
Meet Jane, a retiree who has always dreamed of showing her grandchildren the wonders of the world. After years of prudent saving, she decides it's time to embrace the 'Die with Zero' philosophy and start living her dreams. She plans a series of educational trips across different continents, aiming to spend approximately $20,000 per trip, which includes guided tours, workshops, and hands-on learning experiences.
Her first adventure is a cultural immersion in Costa Rica, where they explore rainforests and learn about biodiversity. The trip costs her $5,000, a fraction of her savings, but the value it adds to her grandchildren's understanding of the world is immeasurable.
Next, they head to Europe, where they dive into history and art, visiting museums and historical sites. This trip is more expensive, around $15,000, but the educational value is unparalleled, as her grandchildren come back with a deeper appreciation for global heritage.
By choosing to invest in these experiences, Jane's not only enriching her grandchildren's lives but also creating a legacy of knowledge and adventure that money alone could never buy. Her investment in these trips yields returns far beyond traditional financial metrics—it's measured in the joy, wisdom, and memories they all share.
This example provides a tangible sense of how investing in life experiences can be both financially feasible and incredibly rewarding, aligning perfectly with the 'Die with Zero' philosophy.

3. "Experience Bucketing: Curate Your Life's Portfolio"*
Imagine a professional in his 40s who allocates a portion of his investment returns to learn new skills like sailing or painting, enriching his life with new experiences and hobbies.
Let's delve into the concept of "Experience Bucketing" with some tangible numbers:
David, a 45-year-old marketing executive, has always been fascinated by the sea. He decides to allocate $3,000 from his annual bonus to pursue a Basic Sailing Course at a reputable sailing school. The course, spread over two weekends, promises hands-on experience and ASA certification upon completion. The cost includes all necessary gear and instruction on J/24 sailboats, renowned for their performance.
With his newfound skills, David joins a local sailing club for an annual membership of $600, granting him access to club boats and the opportunity to participate in regattas. The thrill of harnessing the wind and the camaraderie among sailors add an invaluable dimension to his life.
Emboldened by his sailing adventures, David then turns to painting, enrolling in a series of workshops at a local art studio. For $500, he receives expert guidance over ten sessions, covering various techniques and styles. The joy of creating art, combined with the relaxation it brings, proves to be a perfect counterbalance to his demanding career.
Through 'Experience Bucketing,' David strategically uses his financial resources to enrich his life with diverse and fulfilling experiences. He's not just growing his financial portfolio; he's curating a portfolio of life experiences that bring him joy, growth, and a sense of achievement

A tech employee receives a significant bonus and, instead of saving all of it, uses a part to fund a sabbatical year to volunteer abroad, aligning with his personal values and life goals.
Alex, a software engineer at a leading tech company, receives an annual bonus that is 11% of his $120,000 salary, amounting to $13,200. Instead of adding this to his savings, he decides to invest in a life-changing experience. He plans a sabbatical year to volunteer abroad, a dream he's harboured for years.
After researching, Alex finds that the average cost for a two-week volunteer program in Peru is around $732, but he's looking for a more extended experience. He discovers that a year-long sabbatical volunteering in various countries could cost him anywhere from $10,000 to $15,000, covering modest living expenses and contributions to the volunteer organizations.
Alex decides to allocate $12,000 of his bonus towards his sabbatical, leaving a cushion for unexpected expenses. This strategic move allows him to fulfil his aspiration of making a meaningful impact while immersing himself in different cultures and gaining a new perspective on life.
By carefully navigating his net worth curve, Alex strikes a balance between financial security and personal fulfilment. His sabbatical not only enriches his life but also aligns with his values, proving that sometimes the best investment is in oneself and one's dreams.
This example provides a realistic look at how a tech employee can use a significant bonus to fund a sabbatical year, demonstrating the practical application of the 'When to Save, When to Spend' principle.

5. Investing in Memories: Calculating Your Interest Rate
A group of friends pool their resources to invest in a start-up. They choose a company that organizes music festivals, combining their love for music with an investment opportunity.
These examples bring the abstract concepts of the blog to life, showing how investments can align with personal interests and contribute to a fulfilling life, beyond just financial gains. Remember, the key is to make the content relatable and actionable for the reader, encouraging them to think about how they can apply these ideas to their own lives.
Five friends, all avid music lovers, come together with an initial investment pool of $50,000. They find a promising start-up that organizes boutique music festivals, known for curating unique line-ups and immersive experiences. The start-up has a track record of a 20% year-over-year growth in attendance and a 15% increase in revenue per festival.
The friends decide to invest, and the start-up uses its funds to expand its operations, securing a new venue that can accommodate larger crowds and higher-profile artists. As a result, the next festival sees a 25% increase in ticket sales and a 30% rise in overall revenue, thanks to expanded food and merchandise offerings.
After the festival, the start-up reports a return on investment (ROI) of 10% for the year. For the friends, this translates to a $5,000 return on their collective investment, not to mention the VIP access to the festival and the satisfaction of contributing to a thriving music scene.
This investment goes beyond financial gains; it's about being part of something bigger, creating spaces where memories are made, and supporting the arts. It's a perfect example of 'Investing in Memories' and calculating a 'Personal Interest Rate' that includes both monetary and experiential returns."
This example provides a clear picture of how pooling resources for a shared passion can lead to both financial benefits and enriching life experiences, encapsulating the essence of investing in memories.

Conclusion
The book "Die with Zero" introduces a bold philosophy challenging traditional notions of wealth accumulation. It emphasizes prioritizing memorable experiences over simply amassing money for retirement. Authored by Bill Perkins, the book offers a practical guide for optimizing life at any age. It encourages readers to embrace a balanced approach to wealth, focusing on enjoying the present rather than deferring happiness to the future. Through concepts like "experience bucketing" and "net worth curve," Perkins teaches how to convert earnings into meaningful experiences. Drawing from personal anecdotes and psychological insights, the book makes a compelling case for living fully and investing in life's adventures.
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